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July 22, 2026

Sales Coaching

Summit

Coach with confidence. Lead with purpose. Accelerate revenue growth.

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Event starts in:
57

days

16

hours

36

minutes

2

until the summit

About the
summit

Discover fresh approaches, proven frameworks, and real-world insights to help you coach with confidence and drive lasting success.

Whether you're building a coaching culture or enhancing your rep conversations, this summit is your space to learn from the best.

Secure your free pass for live and OnDemand access to curated sessions, speaker Q&As, and valuable insights.

San Francisco
September 4 - 5, 2024

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Meet our

previous speakers...

Jeff
Jaworski
Founder of Google's Award-Winning Global Sales Coaching Program
Google
Jessica
Ingis
Global Head of Sales Enablement - Hospitality
Amadeus
Awnya
Creque
Director of Sales Enablement
Microsoft
Alexander
Matyushenko
Vice President Global Sales Enablement
Visa
Micah
Jacobson
VP GTM Enablement
Zendesk
Ed
Kudey
Head of Strategic Global Systems Integrator Enablement
Palo Alto Networks

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Explore the

agenda

All times shown in ET

Sales Coaching Summit
Agenda
July 24
Agenda
Sales Coaching Summit
08:00 - 08:45 | GMT -4
Beyond scorecards: How AI is changing what great coaching looks like
09:00 - 09:30 | GMT -4
Coaching the coaches: Unlocking the full potential of sales managers in enablement
Alexander
Matyushenko
Vice President Global Sales Enablement
09:45 - 10:15 | GMT -4
Leading indicators of coaching effectiveness: What to track before revenue moves
10:30 - 11:00 | GMT -4
Building a coaching culture: Why process alone won't change how managers show up
11:15 - 11:45 | GMT -4
The psychology of coaching effectiveness: Why the best frameworks fail without the right mindset
12:00 - 12:30 | GMT -4
The megamanager crisis: Why too-high rep-to-manager ratios kill effective coaching
12:45 - 13:15 | GMT -4
AI roleplay for sales reps: Turning practice into a daily habit, not a one-off event
13:30 - 14:00 | GMT -4
Personalised coaching at scale: How to move beyond generic, one-size-fits-all feedback
14:15 - 14:45 | GMT -4
Coaching in the flow of work: How to improve live deal execution, not just practice sessions

Our Stats

15+

Speakers

800+

Attendees

80%

Senior management

500+

Companies

Our

partners   

Summit Partners

our

Partners          

Our supporting partners

our

Partners          

Community partners

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July 22, 2026

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What you'll get

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Strategic Influence

Build programs that connect coaching to revenue performance. Learn how to partner with sales leadership, shape impactful initiatives, and enable managers to coach with consistency.

Discover best practices

Get a behind-the-scenes look at how top enablement teams design, deliver, and scale coaching. Walk away with frameworks and real examples you can apply to drive consistent seller growth

Demonstrate your value

Get tactical about measuring and communicating coaching success. Discover how to translate outcomes into business language, earn credibility, and secure buy-in from senior leadership

July 22, 2026

Watch every summit

OnDemand

Commit to a Sales Enablement Summit Pro membership and unlock over 700 hours of OnDemand content.

That’s right, you’ll have access to every session from every Sales Enablement Summit ever.

  • Dive in to our 400+ hours of content in our library featuring the best speakers from around the world

  • Discover the content you need as you need it - "just in time learning" at your fingertips

  • Catch up anywhere, anytime, and never miss a summit again

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FAQS

Will sessions be recorded?

All sessions will be recorded and available to watch OnDemand 24 hours after the event for all attendees, subject to speaker approval.


How do I join live sessions?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What time will the live sessions begin?


The event will kick off at 5am PT | 8am ET | 1pm BST

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Join 95,000+ passionate sales enablers across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.

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