Blair Norman is an Associate Director, Ad Sales Performance & Productivity at SiriusXM Media, where she focuses on improving how the Revenue Organization works through technology, training, and AI-enabled workflows. She brings more than 18 years of experience across advertising sales and sales enablement, including more than a decade in sales and account management before transitioning into enablement in 2019. Blair leads AI education and adoption at SiriusXM Media, developing programs that help teams move from understanding AI to applying it in practical, everyday workflows. She holds a Strategic Artificial Intelligence Certificate from the University of San Francisco and completed McKinsey & Company’s Management Accelerator program. Her work sits at the intersection of sales, enablement, technology, and organizational change, with an emphasis on bringing creativity, energy, and a human touch to how people learn and work.